Meet the Maker: Val Rodriguez

Meet the Maker: Val Rodriguez

Val Rodriguez is co-founder of benni. She’s got an incredible take on health and wellness. She and benni co-founder Bryant Joseph both had experienced “toxic relationships with work, food, people and, to an extent, even our sense of self.” They started to explore wellness but realized that “none of the current brands spoke to us because we weren’t typical aspirational wellness customers. We don’t think that feeling good has to feel like punishment and that wellness should be accessible. benni was started as a product for people who see past internet fads and look within themselves for a wellness lifestyle that works for them.”

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